KENP break-even calculator

Compute what a click is really worth — sales AND Kindle Unlimited page-reads — and the maximum cost per click (CPC) you can afford. Free, no signup.

Your book
Numbers from your KDP bookshelf.

Only charged on the 70% plan.

Find it on your KDP bookshelf.

Roughly $0.004 — moves monthly.

Your ads
How clicks turn into readers.

What you pay Amazon per ad click.

KU borrowers rarely finish every page.

Results
Updates live as you type.
Royalty per sale
$3.393
Full KU read-through value
$1.40
Per-borrow value
$0.84
Income per 100 clicks
$32.184
Cost per 100 clicks
—
Break-even CPC
$0.322

Estimates only. The KENP payout rate moves monthly and read-through varies by book.

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