Your Amazon book ads, reviewed by an agent that shows its work.

Stop babysitting bids. KenpIQ reads the reports you download, flags wasted spend against true break-even — including Kindle Unlimited page-read income () — and prepares safe bid changes with the reason for each. You approve them, then push the file to Amazon. Nothing changes without you.

No Amazon login needed — works from reports you already download.

KenpIQ agentWaking up…
Working
The Midnight LedgerSponsored Products · 7d
Lowered bid on “cozy mystery” → $0.4218 clicks, 0 orders — over your 40% ACOS ceiling.
Paused “free kindle books”No page-reads in 7 days. It was draining budget.

True bottom line — page-reads included

Ad spend
−$312.40
Royalties
+$190.10
Page-read income (KENP)
+$205.30
Net after page-reads+$83.00 ahead
Amazon shows the
first two lines.
Stayed inside your limits: max $15/day · ACOS ceiling 40%
Bid babysitting eats your evenings

Log in every 2–3 days, tweak bids keyword by keyword, repeat forever. Time you could spend writing the next book.

Money bleeds invisibly

Ad spend can quietly overtake royalties in a single month while the dashboard still looks fine. Dead keywords are usually why.

The KENP mystery

Kindle Unlimited pays roughly $0.004 per page read — reported late and separately, so the breakeven number changes depending on when you check.

See it work

Like an employee who reports what they did — and why.

Every bid change, pause, and hold lands in a ledger with the reason attached. — ad spend divided by sales — stays visible on every decision. Nothing moves outside the guardrails you set.

The default pause rule

Pause a search term after 15+ clicks and $8+ spend with 0 orders and 0 page-read signal. Every threshold is yours to change — KenpIQ only ever acts inside the rules you set.

Changelog
June 14
Budget cap $500/moMax bid step 20%Launch gates ON
$23.40 of dead spend paused, plus one bleeding bid cut — this review, all inside your caps.
  • Lowered “vegan recipes” $0.50 → $0.38

    61 clicks, 0 sales in 14 days

  • Paused “air fryer cookbook”

    $23.40 spent, no return

  • Raised “meal prep for beginners” $0.30 → $0.41

    profitable at 22% ACOS, scaling within cap

  • Held new campaign “Summer Salads”

    launch gate: needs 2 more weeks of organic data

How it works

From report to results in four steps

KDP is Amazon's self-publishing platform — and its ads run entirely on reports you can already download.

  1. Upload your ad report

    A CSV you already download from Amazon. No login, no account connection, no risk.

  2. Set guardrails once

    Budget ceiling, maximum bid change per step, and launch gates for new campaigns.

  3. Agent reviews every few days

    Lowers bleeding bids, pauses dead keywords, and computes KENP break-even from your real numbers.

  4. You read the ledger and approve

    Get a bulk-upload file to push back to Amazon in one click. Direct API integration comes in v2.

This math, recomputed on every review — per book, automatically.

KenpIQ tracks true break-even with KENP included and logs every bid it changes because of it. Founder pricing from $29/mo — reserve yours with a fully refundable $9 deposit.

Pricing

Founders pricing — locked forever

Reserve with a fully refundable $9 deposit — or just get the launch email. Either way, your founder price never goes up.

Best fit: authors spending $150+/month on Amazon Ads. Spending less? The free calculator and audit are all you need.

Starter

$29/mo

For authors managing a handful of titles.
  • Up to 5 books
  • Review every 3 days
  • Full changelog with reasons
  • KENP break-even math
  • Launch gates

Fully refundable $9 deposit — or grab the launch email.

Catalog
Most popular

$49/mo

For authors running a full catalog.
  • Up to 25 books
  • Daily review
  • Conversion flags — “ads fine, listing broken”
  • Full changelog with reasons
  • KENP break-even math
  • Priority support

Fully refundable $9 deposit — or grab the launch email.

The frustrations we kept hearing

Why we're building this

These are the recurring struggles KDP authors describe about running Amazon ads — paraphrased, not attributed to anyone. If they sound familiar, KenpIQ is built for you.

“I've spent weeks tweaking bids and still can't tell if my ads are actually profitable.”

“I poured hundreds into ads and had no idea if any of it actually made money.”

“Every break-even calculation I try gives me a different number.”

Built in public by a solo developer who got tired of the guesswork.

FAQ

Questions authors ask